How to Build a Contender: A Step-by-Step Guide to the Flames' 2024 Offseason Blueprint

How to Build a Contender: A Step-by-Step Guide to the Flames' 2024 Offseason Blueprint


Alright, Flames fans, let’s have a real talk. The final buzzer on the 2023-24 NHL season has sounded, and for the first time in a while, the Calgary Flames are staring at a pivotal, definitional summer. It’s not about tweaking a playoff bubble team; it’s about laying a new foundation. The vibe around the Saddledome is one of transition, and that means GM Conroy and Head Coach Huska have a massive project on their hands.


Think of this offseason like baking a complex, game-changing loaf of bread from scratch. You need the right ingredients, precise timing, and a clear vision for what you want the final product to be. You can’t just throw everything in a bowl and hope. This is our practical, step-by-step checklist for how the Flames can bake themselves into a modern, competitive team. Let’s get our hands dirty.




What You’ll Need: The Prerequisites for This Build


Before we start, let’s take stock of the pantry. You can’t follow a recipe without knowing your ingredients.


The Core Mix: A blend of veteran leadership (Kadri, Huberdeau, Markström), emerging talent (Zary), and a few key players in their prime. The consistency here is variable.
The Draft Yeast: A top-10 draft pick (9th overall). This is your leavening agent—the element that can make everything rise with time and proper development.
Cap Space Flour: Significant salary cap flexibility, especially after expiring contracts. This is the base that holds everything together.
A Clear Vision: Patience. This is the most crucial, intangible ingredient. Rushing this process will lead to a flat, disappointing result.


Got everything? Apron on. Let’s start the process.


Step 1: Clarify the Captaincy and Leadership Culture


This isn’t just a ceremonial first step; it’s about setting the tone for the entire organization. For years, the question has lingered. It’s time for Conroy and Huska to definitively answer it. Does Mikael Backlund continue to wear the “C” as the steady, two-way heartbeat of the team? Or is it time to formally pass it to another leader, perhaps signaling a new era? This decision ripples through the room. It defines accountability, sets communication standards with officials, and becomes the identity the C of Red rallies behind. A murky leadership structure is a common mistake; clarity here is non-negotiable.

Step 2: Execute the Goaltending Plan with Conviction


Jacob Markström was the team’s MVP for long stretches and remains an elite netminder. However, his name swirled in trade rumors before the deadline, and Dustin Wolf is waiting in the wings. Step two requires a definitive choice and action.
Option A (Compete Now): You commit to Markström as your undisputed #1, build the defensive system in front of him, and potentially trade Wolf for a significant asset to address another need. This signals a win-now mentality.
Option B (Transition): You trade Markström to a contender for a future-focused package (picks, prospects), and install a veteran stopgap to mentor Wolf as he takes the reins. This aligns with a longer-term build.
The worst possible outcome is indecision—entering camp with unresolved tension in the crease. Pick a path and execute.

Step 3: Strategically Shop the “Pending UFA” Market


This is where Craig Conroy can get creative. Several key players are entering the final year of their contracts. This isn’t necessarily about a fire sale; it’s about strategic asset management.
Extend the Foundational Pieces: Who fits the age timeline and culture you’re building? A player like Connor Zary is a no-brainer for a long-term deal when eligible. Others might be core pieces you want to lock down.
Leverage the Trade Market: For others, their expiring contract is a valuable trade chip, either at the draft or next season’s deadline. It’s about assessing their long-term fit versus the return they could fetch to accelerate the rebuild. This step is crucial for replenishing the prospect pipeline and managing the future cap. For a deeper dive into who might stay and who might go, check out our ongoing Calgary Flames season analysis.

Step 4: Make the 9th Overall Pick Count (No Reaches!)


This is the franchise’s highest pick in years. It’s a golden opportunity to add a blue-chip prospect. The key here is to avoid the “organizational need” trap at all costs. Don’t reach for a defenseman just because the pipeline is thin there if a higher-rated forward is on the board. Take the Best Player Available, period. This player might not help next year, or even the year after, but he should be a cornerstone for the next decade. This pick is the single most important action of the summer for the long-term vision.

Step 5: Address the Blueline’s Identity Crisis


The Flames’ defense has been a collection of good players without a clear, cohesive identity. Are they a punishing, physical group? A mobile, puck-moving unit? Step five is about defining that.
Internal Assessment: Do Noah Hanifin and Chris Tanev re-sign? Likely not. So, who are your top-pairing anchors? Rasmus Andersson? A new acquisition?
External Acquisition: The Flames likely need to use some of their cap space or trade assets to acquire a legitimate, top-4 defenseman who can quarterback the power play or shut down top lines in the West. This isn’t about a depth signing; it’s about a targeted acquisition that changes the group’s complexion.

Step 6: Install a Modern, Aggressive System Under Huska


The ingredients can be perfect, but if the baking method is outdated, the bread won’t rise. Ryan Huska now has his own training camp and a roster molded (in part) by his input. Step six is the implementation of his system across 82 games. The league is getting faster and more offensive. Systems that sit back and react are losing. The Flames need an identity built on aggressive forechecking, quick transition, and sustained offensive pressure. This step is about coaching, repetition, and buy-in from Huberdeau, Kadri, and every player on the roster.

Step 7: Re-Ignite the Core’s Competitive Fire


This is the intangible, but vital, final step. Jonathan Huberdeau and Nazem Kadri are talented, highly-paid players who had down years. For this team to take any step forward, they need to be driving forces, not passengers. This falls on the players themselves, the coaching staff to put them in positions to succeed, and the leadership group to foster an environment where excellence is demanded. It’s about restoring the swagger and making the Saddledome a feared building to visit again, especially during the Battle of Alberta.


Pro Tips & Common Mistakes to Avoid


Don’t Chase Quick Fixes: The temptation to trade that 9th overall pick for immediate help will be strong. Resist it. The Pacific Division is brutal, and a shortcut likely just leads to mediocrity.
Embrace the Timeline: Communicate a clear plan to the C of Red. Fans will support a rebuild if they see a coherent vision. Ambiguity breeds frustration.
Value Character: As Craig Conroy reshapes the roster, prioritize players with compete levels that match the city’s identity. Skill is essential, but so is heart.
Learn from the Past: Past contracts have hamstrung flexibility. Any long-term deal given this summer must be for players who will be valuable throughout its entirety.




Your Flames Offseason Checklist Summary


Here’s your quick-reference guide to a successful summer at the Dome:

  • Formally solidify the team captaincy and leadership group.

  • Make a definitive, executed decision in goal (Markström or Wolf transition).

  • Strategically manage expiring contracts: extend core fits, trade others for future assets.

  • Select the Best Player Available with the 9th overall pick—no exceptions.

  • Acquire a top-4 defenseman to define the blueline’s new identity.

  • Implement and drill a modern, aggressive system from day one of training camp.

  • Foster an environment where the high-paid core players rediscover their elite form.


Following this recipe won’t guarantee a Stanley Cup next spring, but it will methodically construct a team with a clear identity, a brighter future, and the kind of foundation that can eventually compete in the National Hockey League. The bake is on, CGY. Let’s see how it rises.

Elena Vasquez

Elena Vasquez

Season Narrator

Provides comprehensive season reviews and game-by-game storytelling as the Flames' campaign unfolds.

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